10931NAT Diploma of Digital Marketing
CRICOS Course Code: 113091H
navigate the ever-evolving digital realm
Learn the latest techniques and best practices to drive brand awareness, increase customer engagement, and ultimately boost your organization’s bottom line.
10931NAT Diploma of Digital Marketing
CRICOS Course Code: 113091H
- Duration: 52 Weeks (including holidays)
- LOCATION: MELBOURNE CITY CAMPUS
For additional questions call us
Phone Number
+61 3 8609 7430
master the art of connecting with audiences
In today’s digital age, it’s crucial for businesses to have a strong online presence and effectively engage with their target audience. This comprehensive program will equip you with the knowledge and skills needed to navigate the ever-evolving world of digital marketing and master the art of connecting with audiences. Join us on this transformative journey and shape the future of digital marketing, captivate audiences and leave a lasting impression in the online realm.
Be prepared to conquer the world
Create Organic Growth
Identify, Captivate & Engage with your audience
Strategise to maximise the impact of your campaigns
Master your digital marketing skills
Mentoring sessions included
Level up with our complementary classes
As part of your enrolment in this course, we offer complementary activities to provide further support in community, employability, mental health, entertainment, and your learning journey.
INCUBATOR SESSIONS
One-on-one sessions with our industry experts. Spend time working on personal projects, goal settings or seeking employability advice.
MASTERCLASSES & BOOTCAMPS
Build your knowledge and skills in any specific area you are interested in, brought to you by selected industry professionals and specialists.
NETWORKING & GUEST SPEAKERS
Ad-hoc events to boost your networking and hear from guest speakers on their knowledge and experience about the topics covered in class.
EMPLOYABILITY TRAINING
Get professional coaching and participate in our personal branding and employment advice sessions to increase your opportunities.
LIFE HAPPENS
One-to-one or group coaching sessions with a professional life coach to support our student’s well-being. We want to lighten your load.
English SOS
English support classes with professional language teachers for those who feel a bit insecure or want to improve their English level.
Course breakdown
Interpret a brief, launch a marketing plan and review performance of organic & earned marketing.
Engage and connect with your audience, drive brand awareness and achieve marketing goals.
NAT10931003 Facilitate organic and earned marketing
Create a consistent customer experience across multiple channels.
Plan and prepare for an omnichannel campaign, determine its requirements, implement the campaign and review its performance.
NAT10931001 Omnichannel Marketing
BSBMKG546 Develop Social Media Engagement Plans
Determine automation needs of a project or client and use software platforms and technologies to automate marketing tasks, streamline workflows and review its performance.
NAT10931004 Apply Marketing Automation
Leverage your online presence to maximize your earnings through customer engagement and digital payment systems.
Refine your approach by testing different strategies and tactics to maximize your digital marketing impact.
BSBMKG547 Develop strategies to monetize digital engagement
NAT10931005 Test to Optimise Performance
Interpret a performance marketing brief.
Use creativity, strategic thinking, and a deep understanding of your target audience and market trends to plan and implement a compelling campaign.
NAT10931002 Plan and conduct performance marketing
BSBMKG555 Write persuasive copy
Entry Requirements
- Must be 18 years of age or over at the time of commencement.
- Successful completion of Australian Equivalent Year 12 qualification or higher.
- Mature age students (21+) with no formal qualification may be considered. A minimum of 3 years of experience would normally be expected but each case will be reviewed individually with relevant work experience evidenced by a work reference letter on company letterhead, work samples, and curriculum vitae. Furthermore, all students are required to complete an LLN assessment as part of the pre-training review.
Additional Requirements
Including International Students- Minimum 6.0 IELTS score or equivalent in line with the Department of Education and DOHA regulations (International Students).
- In the absence of formal English qualifications college may offer an English Placement Test
- Pre-Training Review
Prior to commencement, a review of each student’s previous education, training and work experience is conducted to determine if there is a need to recognise existing competencies through Recognition of Prior Learning and/or Credit for prior studies. - Language, Literacy and Numeracy (LLN) Assessment. The student’s current level of skills and knowledge in reading, writing and maths is also assessed and the information gathered will determine the most appropriate courses for enrolment.
The information collected from the Pre-Training Review and the LLN Assessment will assist in determining the students’ training and assessment needs and their suitability for the course selected.
*Students will be required to bring their own laptops or tablets.
*For visa enquiries, refer to the Department of Immigration or your Agent.
success stories
Watch the stories of real students who know first-hand about this program and get inspired to create your own journey.
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